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Dec04

  • Cross-code Rugby training planned in England.

  • Sport and the art of the hostile takeover.

  • Greg Norman remains Australia’s highest paid sports star.

  • The ancient and the modern: staying alive in troubled golfing times.

  • When off-field success provides the foundation for on-field performance. 1, 2 and 3

  • NBA creates foundations for future financial success.

  • The Chicago Bulls: commercial sport’s greatest ever success story?

  • Japanese internet service provider Softbank acquires the Daiei Hawks baseball team.

  • Who are the richest people in English football? 1 and 2

    • REFERENCE MATERIAL
      SOSOL carries a further study of the commercialisation of sport.
      There is an interesting John Hudson article online which shows the problems which arise with the commercialisation of soccer in the UK, and suggests some solutions.
      Check out the Athens Olympics website for details on their commercial development around sponsorship and television rights.
      The Museum of Rugby has a chronology of the (mainly Union) game, and the Rugby League Hall of Fame has a detailed accoubt of the 'Great Split' of 1895.